Ingredients173Formats423Packaging327Regulation58Launches1021Consumer460Search & AI61
This week / Supply chain

Formats & categories

Which categories are launching, how much B2B supply already exists, and what Amazon new listings are filling.

This week 423 items310Amazon listings113trade news
01

Categories in launches

Scope: this week’s retailer and brand-store launches plus roughly 10 sampled Amazon new listings per tracked category. It shows the mix within tracked categories, not a market-wide ranking of launch volume.

  1. Lip makeup (lipstick, liquid lipstick, lip oil)51▲15
  2. Cheek makeup (blush, bronzer, contour, highlighter)48▲15
  3. Acne & oil-control serums47▲8
  4. Cartons, boxes & compacts43▲34
  5. Base makeup (foundation, cushion, concealer, setting)42▲17
  6. Lip gloss tubes36▲27
  7. Pump & spray bottles34▲24
  8. Eye makeup (mascara, eyeliner, eyeshadow, brows)33▲10
  9. Freeze-dried ampoules31▲11
  10. Perfume (EDP, EDT, solid perfume, discovery sets)28▲9
  11. Sheet, hydrogel & bio-cellulose masks24—
  12. Shampoo (incl. anti-dandruff, bars, dry shampoo)24▲10
  13. Cosmetic jars24▲4
  14. Perfume bottles21new
  15. Oil blotting paper20—
  16. Face cleansers16▲10
  17. Toner & treatment pads16▲1
  18. Mist & spray bottles16new
  19. Face mists15▲8
  20. Disposable face towels15▲4
  21. Refill & refillable packaging15▲3
02

B2B supply density

TermAlibaba listings (est.)accio pages (est.)Supply read
perfume
Perfume (EDP, EDT, solid perfume, discovery sets)		768,000208,000Crowded
shampoo
Shampoo (incl. anti-dandruff, bars, dry shampoo)		556,000115,000Crowded
lipstick
Lip makeup (lipstick, liquid lipstick, lip oil)		348,00055,400Crowded
lip gloss
Lip makeup (lipstick, liquid lipstick, lip oil)		222,00032,200Crowded
cosmetic packaging
Cartons, boxes & compacts		189,00027,900Crowded
mascara
Eye makeup (mascara, eyeliner, eyeshadow, brows)		129,00022,500Crowded
eyeliner
Eye makeup (mascara, eyeliner, eyeshadow, brows)		123,00018,200Crowded
body lotion
Body care (lotion, butter, scrub, hand cream)		121,00041,300Crowded
concealer
Base makeup (foundation, cushion, concealer, setting)		117,00025,500Crowded
dropper bottle
Dropper & serum bottles		81,9008,150Crowded
body scrub
Body care (lotion, butter, scrub, hand cream)		53,50013,600Crowded
amber glass bottle
Glass bottles		50,2005,240Crowded
glass dropper bottle
Dropper & serum bottles		46,4003,660Crowded
perfume spray bottle
Pump & spray bottles		40,2004,560Crowded
lotion pump bottle
Pump & spray bottles		38,1004,520Crowded
cosmetic jar
Cosmetic jars		36,6004,600Crowded
liquid foundation
Base makeup (foundation, cushion, concealer, setting)		35,5008,900Crowded
hair mask
Hair treatment & scalp care		35,20010,600Crowded
lipstick tube
Cartons, boxes & compacts		33,8002,320Crowded
lip gloss tube
Cosmetic tubes		33,4002,440Crowded
airless pump bottle
Airless bottles & jars		29,7002,370Crowded
sheet mask
Sheet, hydrogel & bio-cellulose masks		28,7006,100Crowded
cosmetic box
Cartons, boxes & compacts		27,4003,490Crowded
glass spray bottle
Mist & spray bottles		26,6003,300Crowded
magnetic gift box
Gift & rigid boxes		25,8005,030Crowded
eau de toilette
Perfume (EDP, EDT, solid perfume, discovery sets)		25,80019,000Crowded
body mist
Body & hair mists		25,50012,400Crowded
cosmetic glass bottle
Glass bottles		24,5003,070Crowded
airless bottle
Airless bottles & jars		21,5001,530Crowded
cosmetic tube
Cosmetic tubes		17,4002,580Crowded
lipstick case
Lipstick & lip balm packaging		16,800894Crowded
refillable perfume bottle
Refill & refillable packaging		15,3001,440Crowded
fine mist spray bottle
Pump & spray bottles		15,3002,040Crowded
acne patch
Hydrocolloid pimple patches		12,1002,210Crowded
cosmetic gift box
Cartons, boxes & compacts		9,7702,260Contested
puffy eye patch
Under-eye patches		6,4003Contested
compact case
Cartons, boxes & compacts		6,2201,190Contested
blush makeup
Cheek makeup (blush, bronzer, contour, highlighter)		5,5402,170Contested
pimple patch
Hydrocolloid pimple patches		5,3802,400Contested
niacinamide serum
Acne & oil-control serums		5,2605,020Contested
contour stick
Cheek makeup (blush, bronzer, contour, highlighter)		5,0601,690Contested
toner pad
Toner & treatment pads		4,160997Contested
blotting paper
Oil blotting paper		4,010984Contested
disposable face towel
Disposable face towels		3,640548Contested
under eye patch
Under-eye patches		3,1801,100Contested
oil blotting paper
Oil blotting paper		3,160345Contested
refillable cosmetic packaging
Refill & refillable packaging		3,1101,320Contested
hair perfume
Body & hair mists		3,1102,210Contested
collagen face mask
Sheet, hydrogel & bio-cellulose masks		3,0402,890Contested
makeup remover wipes
Facial & makeup-remover wipes		3,000916Contested
eco friendly cosmetic packaging
PCR, mono-material & sustainable packaging		2,9801,140Contested
acne serum
Acne & oil-control serums		2,1701,380Contested
cream pot
Cosmetic jars		1,450292Contested
serum capsule
Skincare serum capsules		1,190434Contested
hydrocolloid roll
Hydrocolloid rolls & sheets		791767Contested
microneedle eye patch
Microneedle eye patches		754389Contested
compact with mirror
Compacts		55010Contested
pore strip
Pore / nose strips		549356Contested
mouthwash pod
Mouthwash & toothpaste tablets		477364Open
hypochlorous acid spray
Hypochlorous acid sprays		413934Open
blackhead nose strip
Pore / nose strips		39910Open
disposable face cloth
Disposable face towels		34333,700Open
pcr packaging
PCR, mono-material & sustainable packaging		33782Open
makeup wipes
Facial & makeup-remover wipes		308466Open
travel size toiletries
Travel-size minis		297467Open
toothpaste tablet
Mouthwash & toothpaste tablets		296277Open
oil control film
Oil-control film		218126Open
toning pads
Toner & treatment pads		13851Open
retinol capsule
Skincare serum capsules		12461Open
microdart pimple patch
Microneedle / microdart patches		11832Open
unit-dose packaging
Single-dose & ampoules		79270Open
travel minis
Travel-size minis		4836Open
oil blotting film
Oil-control film		242Open
hydrocolloid patch roll
Hydrocolloid rolls & sheets		109Open
hypochlorous spray
Hypochlorous acid sprays		910Open
microneedle under eye patch
Microneedle eye patches		710Open
single dose skincare
Single-dose & ampoules		57Open
micro dart patch
Microneedle / microdart patches		49Open
sunscreen for oily skin
Sunscreen for oily skin		3571Open
sunscreen for acne prone skin
Sunscreen for oily skin		172Open

Google’s estimated indexed results for site:alibaba.com/product-detail and site:accio.com, refreshed every 4 weeks; indicates public supply, not sales. <500 = open, >10,000 = crowded.

03

Amazon new listings (sampled by category)

Sorted by newest arrival; fewer than 50 reviews counts as new. Shows where white-label and new brands are stocking.

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Related signals this week

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